How Nextdoor renders a link
Nextdoor turns a shared link into a post card: a large og:image on top, a bold og:title below it, one to two lines of muted og:description, and the bare domain underneath. The card is text-led and neighborhood-scannable, so a plain-spoken title and a first line that says what the link is do the most work.
The card is driven by the standard tags — og:title, og:description, og:image, and og:url — read from the initial HTML response.